This just in: Ames is taking its next baby step toward suburban awesomeness. New mall? Super Wal-Mart? This time itâs a real, corporately owned Starbucks, complete with drive-thru for all the office building addicts around town. Although both Ames Hy-Vee stores have been selling Starbucks coffee for several years, the question must now be asked: will Amesâ first official Starbucks be just one more addition to the coffee scene? Or will it mean bad news for the various coffee houses that call this town home? Starbucks, which opened a new location on Lincoln Way about a month ago, has become the most popular and well-known coffee chain in the country (except in Minnesota, where Starbucks is replaced with Caribou Coffee), with 101 shops just in Chicago proper and 174 locations in New York. Starbucksâ strong hand in the coffee business is a mark of its extreme popularity. Many Starbucks fans wonât even step through the doorway of any local shop. One Ames High student who considers herself a pro-Starbucks consumer is junior Evy Amaya. âI think itâs a good thing that Ames got a Starbucks,â she said. âBut I do wonder if Taraccinoâs Coffee will go out of business.â Taraccinoâs is one of Amesâ popular coffee joints with a feel quite similar to that of Starbucks. Junior Wyatt Miller also speculated that Starbucks could drive Taraccinoâs out of business. The smaller, local businesses, however, would be rather unaffected, he thought. âThe type of people who go to Café Diem or Stomping Grounds are usually the kind of people who will scoff at Starbucks anyway,â Miller said. Will he be stopping in for a cup oâ joe at Starbucks in the future? âWeâll see,â he answered. Jason Kemis, another junior at Ames High, said he was not worried about dangerous competition in Amesâ coffee market. âUsually, when I go out for coffee, I go to Taraccinoâs, and Iâm rushing on my way to school,â he said. âEspecially for us students, itâs not going to change much having a Starbucks. Weâre busy and usually in a rush, so weâll just go to the nearest place.â
Categories:
Starbucks in Ames
Sarit Luban
•
March 8, 2007
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